Digital Girl With an Analogue Heart

Jamie Franklin

Creative Ecommerce, Digital Marketing and Social Media Management

At the core of any digital communication is a human interaction

How a Company Chooses to Communicate Digitally Reflects on the Success of a Business.


Meaningful Digital Marketing is about creating stories that inspire, content that's useful, interesting & shareable, and most importantly an ongoing dialogue where all parties are valued.

About

A creative Digital Specialist with over 10 years of international experience in Ecommerce, Social Media & Community Management, Digital Marketing, and Web Production in Europe and North America. I help create community and brand loyalty, increasing brand awareness and growing business.

Jamie

Ecommerce

Social Media

Digital Strategy

HTML/CSS

Design

Hi! I'm Jamie!

With a passion for the old and ultra new, I'm very much a “Digital Girl with an Analogue Heart”.

I'm drawn to creating whether it's devising a performance in an unconventional location, growing and developing an online store or planning the digital strategy for a new business, I approach things with a creative and thoughtful mindset.

Interests: Music & Collecting Vinyl Records, Theatre & the Arts, Silent Films, Travel, Sci-fi/Fantasy, Knitting, Costuming.

Past Employment

  • Bluenotes
  • Just-Eat Canada
  • Disney
  • Dealogic

Work

Bluenotes

Ecommerce Manager

Established in 1984 Bluenotes is a lifestyle clothing brand with over 130 stores across Canada.

Role Details

  • * Define strategies for online merchandising, digital marketing and social media to drive business and customer acquisition.
  • * Manage all aspects of the business for the ecommerce store.
  • * Design, grow, and oversee Email Marketing & Social Media programmes.
  • * Weekly reporting and analysis of sales, site traffic and social media.
  • * Partner with the Art Director to develop a strong online look & assist with seasonal campaign concepts and photo shoots.

  • FACEBOOK

  • EMAIL MARKETING

  • INSTAGRAM

Visit website

Just-Eat

Community Manager & Web Producer

Just Eat is Canada's largest and fastest growing online food ordering service. Founded in Denmark in 2000, the Just Eat Group is now active in 13 countries around the globe and processes over 4 million meals every month worldwide.

Role Details

  • * Worked with Marketing Team to create, execute & monitor multichannel marketing initiatives.
  • * Managed Social Media properties for brand building, customer service and business growth.
  • * Created email newsletter content and translated visuals provided by designers into cross-browser compatible emails.
  • * PPC creation of Google Adword campaigns for keywords in multiple cities across Canada.

  • FACEBOOK

  • EMAIL MARKETING

  • TWITTER

Visit website

Disney

Online Assistant Producer

DisneyStore.co.uk is the official site for Disney shopping in Europe, and is based at the Disney Head Office in London, UK.

Role Details

  • * Updated the Disney ecommerce site with new product and marketing assets.
  • * Organized quarterly photo shoots, booked models, stylists, photographers and studio space.
  • * Managed production of photo shoots at off site studio to tight deadlines and within budget.
  • * Wrote and edited copy in line with Disney branding & SEO guidelines.
  • * Advised and assisted in content creation for email marketing.

  • Web Production

  • Content Management

  • Email Marketing

Visit website

Dealogic

Documents Database Administrator

Dealogic is a platform used by regional and global Investment Banks worldwide to help optimize their performance and improve competitiveness.

Role Details

  • * Managed legal entities section of Bondware, a financial database.
  • * Responsible for the digitalization of Bond prospectus. Scanned, uploaded and linked PDF versions of documents.
  • * Filed and managed a hard copy documents library of prospectus.

Visit website

What I Do

Create

I'm creative & bring this to everything I do. Don't worry, not in a weird creative "interpretative dance" sort of way (though I do bare an uncanny resemblance to Seinfeld's Elaine when dancing...)

Develop

I'm curious and always learning. I try new things and am constantly developing both personally & professionally. A skill I've found incredibly useful working in a continually evolving digital landscape.

Take Part

Since the dawn of dial-up I've taken part in online communities. Because of this I understand the importance of creating meaningful relationships both on and offline. I champion teamwork and work well independently too.

Problem Solve

If there's a problem, I'll solve it. If I don't know the answer I'm not afraid to admit it, and I'll find out what it is. I'm resourceful and love a challenge.

Let's Connect!

Blog Lovin

Blog

Music, Culture, Geekery & More.

Tweet Tweet

Twitter

The Art of 140 Characters.

Instagood

Instagram

Cat Pictures Ahoy!

Pin It

Pinterest

Where I pin ALL the Things.

SKILLS & EXPERTISE

Social Media

  • Facebook
  • Twitter
  • Instagram
  • Pinterest
  • Blogging
  • Hootsuite

Digital Marketing

  • Email/CRM
  • SEO/SEM
  • Copywriting
  • YesMail
  • Digital Strategy
  • Google Analytics

Code & Design

  • Photoshop
  • HTML
  • CSS
  • Wordpress
  • jQuery
  • Ruby on Rails

Ecommerce

  • Online Merchandising
  • Usability & QA Testing
  • Photoshoot Production
  • Product Analysis
  • Affiliate Programmes
  • Team Leadership

Education

Ruby on Rails Web Development

Summer web development intensive with HackerYou. Focus on Ruby on Rails, Ruby, Git & Github, HTML & CSS, Twitter Bootstrap.

HackerYou

BA (Hons) European Theatre

Studied European Theatre at Rose Bruford College of Theatre & Performance in London, UK.

Dissertation focus on Film & New Media in Performance. Took part in a 3 month Erasmus placement at VŠMU - Academy of Performing Arts in Bratislava, Slovakia.

Rose Bruford

Ontario Secondary School Diploma

Attended a specialty arts high school in Ottawa where a minimum 80% average had to be maintained to remain in the programme. Member of BOFA Improv Team, and Fringe Festival organizer.

OSSD, Ontario Scholar, and Fine Arts Certificate in Theatre.

Canterbury HS

Contact

Interested in working together? I'd love to hear from you!

Email

jamie@intertitles.com

Skype ID

jdtfranklin

Location

Toronto, ON, CANADA